Legal Tips
Trademark usage
It’s important to use our service marks, registered service marks and trademarks properly to maintain their value.
Do not alter
Do not modify, change or alter a Green Mountain Energy mark in any manner. For example, you may not add words to a words-only mark (e.g., “Green Mountain Energy® electricity” is correct; “Green Mountain Energy electricity®” is incorrect). For a Green Mountain Energy mark that is a logo or design, do not modify, change or alter the proportion, font, color or other attributes of that Green Mountain Energy mark.
Use as adjective
Never use a Green Mountain Energy mark as a noun (e.g., “You can purchase Green Mountain Energy®“). Instead, always use it as an adjective (e.g., “You can purchase Green Mountain Energy® electricity.”). Also, do not use a Green Mountain Energy mark to modify “Company.” (This is wrong: Green Mountain Energy® Company.)
Other grammar rules
Never use a Green Mountain Energy mark in the possessive (e.g., “Green Mountain Energy®‘s electricity includes”), in the plural, or in a hyphenated phrase.
Differentiate the mark
Each Green Mountain Energy mark that is a logo or design must appear by itself, with reasonable spacing (at least the height of the mark) between each side of the Green Mountain Energy mark and any other text or graphical elements. For words-only Green Mountain Energy marks, you must differentiate them from surrounding text by using ALL CAPS, italics, a different point size, boldfacing, underlining or coloring.
Use with ™ or ®
Always use either a ® or “(R)” symbol with a Green Mountain Energy mark that is a registered trademark/service mark (e.g., “Green Mountain Energy® electricity”), or a ™ or ℠ symbol with all other Green Mountain Energy marks as appropriate.
Trademark Attribution
Immediately preceding any copyright claim, include the following statement in any materials that include a Green Mountain Energy mark: “Green Mountain Energy [insert any other registered trademarks used] and the Green Mountain Energy logo are registered service marks of Green Mountain Energy Company.”
First use
Green Mountain Energy Company
Green Mountain Energy® electricity
Pollution Free™ electricity
Renewable Rewards® Solar Lease
Green Mountain Energy™ Sun Club™ program
Subsequent Use
Green Mountain Energy Company or Green Mountain Energy or Green Mountain
Green Mountain Energy electricity
Pollution Free electricity
Renewable Rewards Solar Lease
Sun Club program